Envision Longmont Blends Engagement Techniques to Elicit Meaningful Community Feedback

Longmont, Colorado was the first planned community in Boulder County and like many areas in the state, it has seen significant growth over the last twenty years. Envision Longmont is an effort to involve the community in updating the City’s comprehensive and multi-modal transportation plans to inform critical growth and development decisions.

The project kicked off with a live community workshop, and we helped Envision Longmont augment this event by incorporating livestreaming to make the workshop available to citizens who preferred to participate from home. Once the live sessions were complete, UIS used the Digital Workshop App from the EngagingPlans Suite to host an Online Workbook that encouraged the same quality participation that often comes with in-person events.

This initial Vision and Values Online Workbook incorporated an Ideation Wall, a review and prioritization of various goals, and an assessment of where future growth should or shouldn’t be encouraged. Through these activities, the Envision Longmont team received hundreds of suggestions about future goals and priorities, identifying economic development, housing and neighborhood infrastructure, and community character and design, and growth and development as key considerations for the community.

The team also garnered useful qualitative insight that helped paint a more robust picture of the community’s preferences and concerns within each issue area. By combining an Areas of Stability and Change map with a feedback activity, the community was able to offer thoughts on affordable housing options and to suggest intentional efforts related to density and transit-oriented development.

Envision Longmont Civic Participation

To increase opportunity for digital participation, UIS provided tablet kiosks to the Longmont team, which are featured at community outreach events and placed strategically around municipal buildings the rest of the time. Site analytics indicate that this is an effective method of engaging participants and passers by, with nearly 50% of the sessions coming from tablets.

We just launched Envision Longmont’s second online workshop, and this one will focus on visual preferences for housing types and alternative land use scenarios. We look forward to receiving the next round of community feedback and continuing to support the future of Longmont via digital engagement opportunities.